Barthe and words that glisten extravagantly

I have to write out this quote by Roland Barthe
"In short, the words can be erotic on two opposing conditions, both excessive: if it is extravagantly repeated, or on the contrary, if it is unexpected, succulent in its newness (in certain texts, words glisten, they are distracting, incongruous apparitions...) " The Pleasure of the Text (42)

image by me